Thirty years ago it was a satire, now it's a reality. In order to boost flagging ratings a news network decides to encourage the newly insane ravings of its disturbed news anchor when it discovers its ratings shooting up. They then intentionally plan to create an entire news program based on extremely questionable segments because they will appeal to their audience who has been inculcated with sensational entertainment. It's a harbinger of what the media has now become, not covering boring news or political issues but just latching on to Trump because his daily sensational and lunatic ravings get people to watch for pure entertainment.
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