Monday, March 30, 2020

Kaye: Bernie should have stuck with FDR framing

Krystal and Saager interview Professor Kaye, who claims that Bernie was right to initially tie FDR to his own policy proposals but then later abandoned that framing. For example, here is Bernie's 45-minute presentation on demsoc doing exactly that. So Bernie has been doing an excellent job at messaging democracy, the FDR legacy etc. And he does so time and again when asked about socialism, exactly emphasizing democracy in democratic socialism. His framing is good but his message doesn't reach older voters who are stuck with corporate media which constantly makes a boogie man out of it. 

Perhaps though, with the corporate media and the Dem Party itself demonizing ANY form of socialism, he chose to quit using that framing and just focus on the policies inherent to demsoc to avoid THEIR constant and deceptive counter-framing. If he would have followed Kaye's advise he'd still be responding to their negative framing, highly ill-advised to framing expert Lakoff. Bernie was right to change the narrative focus.

Also, Bernie was not just fighting a far more powerful meme machine in the Dem Party and corporate media; this f___king pandemic created a lot more fear on top of the socialism scare those forces constantly reiterated.  Numerous psychological studies have demonstrated that constant fear leads most people toward conservative narratives and policies, while safety leads to more openness to new ideas and narratives. In this triple threat narrative it's expected for people to go with what they perceive is the safer option in Biden or Dump, even though that perception is wrong because Bernie is the real safer option.

 

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